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These are Ouch Moments….. when someone says something to you that feels like a band aid ripped off your arm or when you stub your toe….OUCH. Mine came when one of my patients said something to the effect, “I didn’t know chiropractic could help with that.” And the “that” was something so obviously related to the biomechanics of the spine and nerve system, that I yelled a huge OUCH in my head. Had a really failed to convey the message of chiropractic so poorly? OUCH I had.

We often assume that you understand what chiropractic is. We understand chiropractic. We get adjusted weekly. Dr. West was born in a hospital. Chiropractic is so inbred in us that sometimes we just assume that you know what we know. But what do they say about ASS…U….M(e) ing.

Let’s have a little refresher course. Stephen Covey taught us in the 7 Habits of Highly Successful People that in order to create sustainable habits that we must understand the WHY of the habit, and not only the how and what of the habit. Here’s WHY you should get adjusted:

BECAUSE YOU LIVE YOUR LIFE THROUGH YOUR NERVIOUS SYSTEM ¨ BECAUSE YOUR NERVE SYSTEM CONTROLS AND COORDINATES EVERY SINGLE CELL OF THE OVER 50 TRILLION CELLS IN YOUR BODY ¨ BECAUSE WE HAVE TO CARE FOR OUR NERVE SYSTEM JUST AS WE CARE FOR OUR TEETH ¨ BECAUSE OUR NERVE SYSTEM IS NOT REPLACEABLE (ASK ANYONE WITH A SPINAL CORD INJURY) ¨ BECAUSE THE ADJUSTMENT RESTORES NORMAL FUNCTION AND MOBILITY TO THIS NERVE SYSTEM ¨ BECAUSE WE SPEND 1/3 OF OUR LIVES SITTING, SOMETHING OUR BODIES WERE NEVER DESIGNED TO DO ¨ BECAUSE SITTING HAS DEVASTING AFFECTS ON OUR HEALTH & LONGEVITY ¨ BECAUSE THE ADJUSTMENT ‘RE-ADJUSTS’ THE POSTURAL MUSCLES WHICH ARE DISTORTED FROM HOURS OF SITTING EACH DAY ¨ BECAUSE YOUR SYMPATHETIC NERVE SYSTEM (AKA FIGHT OR FLIGHT) IS ALWAYS TURNED ON DUE TO RIDICULOUS AMOUNTS OF DAILY STRESS ¨ BECAUSE THE ADJUSTMENT RESETS THE NERVE SYSTEM THEREBY BALANCING OUT THE SYMPATHETIC AND PARASYMPATHETIC NERVE SYSTEM ¨ BECAUSE YOU HAVE 24 MOVEABLE VERTEBRAE PROTECTING THIS PRECIOUS NERVE SYSTEM THAT FREQUENTLY CAN MOVE OUT OF PLACE THRU DEGENERATION, DISC DECAY, POSTURAL CHANGES, SCOLIOSIS, OR TRAUMA TO THE SPINE, SUCH AS IN A MINOR CAR ACCIDENT ¨ BECAUSE CHIROPRACTIC IS A HEALING ART THAT INVOLVES TOUCH, WHICH IS SLOWLY BECOMING A LOST ART ¨ BECAUSE YOUR NERVE AND IMMUNE SYSTEM ARE IN CONTANT COMMUNICATION AND THE ADJUSTMENT RESTORES THAT CONNECTION ¨ AND LAST BECAUSE WITHOUT DRUGS, ALCOHOL OR ANY OTHER ARTIFICIAL STIMULATION, THE ADJUSTMENT JUST FEELS GOOD….. A NATURAL HIGH STATE FOR THE BODY, MIND & SPIRIT.

So now that you now what the adjustment does, your will surely enjoy yours a little bit more today. Make sure you schedule on your way out so you commit to your chiropractic care, such a great and easy way to care for yourself. It is called healthCARE. Make it a great week.